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Rochelle branding survey deadline is today

Rochelle officials would like to remind area residents that today is the final day you can take the
online branding survey for the community.

There are only 9 questions. People can go to the city's website at cityofrochelle.net.

The goal was to have 2,000 responses from area residents. Over 15 hundred have been received so far.

Rochelle is working with Roger Brooks International with the branding study for the community. City officials are looking at changing the image of Rochelle which would bring in more businesses and residents to the Hub City.

Figures indicate that 80 percent of people who work in Rochelle do not live in the community.

The brand is expected to take 2 months to finalize. The entire study should to be completed in about 6 months.

Brooks is expected to be back in Rochelle for a week in May along with other employees in his company to work on the project.

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